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NEW ORLEANS SAINTS

LOGO UPDATE

     The New Orleans Saints got off to a bit of a slow start in the National Football League - their first playoff appearance didn’t come until 1987 - a full 20 years after their inaugural season in 1967. The Saints struggled with mediocrity and inconsistency for the majority of the franchise’s early history, and faced even more adversity in 2005 when Hurricane Katrina struck the Gulf Coast.

     Nevertheless, the Saints, like the city of New Orleans itself, were resilient. They rebuilt their program around Coach Sean Payton’s offense and newly acquired Quarterback Drew Brees. The Saints finally brought home the Lombardi Trophy at Super Bowl XLIV, beating Peyton Manning and the Colts 31-17.

     The team has not changed up their look much over the years, but much like the Cleveland Browns have shown with their new uniforms for 2020, sometimes a return to a simpler, cleaner look can be a welcome change.

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It’s time for the New Orleans Saints to shed some excess and get back to basics, as they make another run at a second title. Check out the images below to see the proposed identity of the Saints in 2020.

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  • Simplified fleur de lis helmet logo - Fewer outlines & historic logo make for cleaner aesthetic

  • Triple fleur de lis logo at base of collar - nod to New Orleans city flag

  • Minimalist striping on shoulders to match helmet & pants

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